Sustainable Paper-Based Packaging: A Consumer’s Perspective
نویسندگان
چکیده
Over the last two decades, there has been growing interest from all stakeholders (government, manufacturers, and consumers) to make packaging more sustainable. Paper is considered one of most environmentally friendly materials available. A qualitative study investigating consumers’ expectations opinions sustainable paper-based was conducted where 60 participants took part in focus group sessions organized stages. In first stage, expressed their about currently available packages market a material. second stage study, they evaluated five prototype for product categories (biscuits meat). Too much plastic over-packaging were key issues raised current packages. Price quality main driving forces purchase intent. While impressed by nature prototypes, design did not necessarily meet expectations, willing pay package. The message that emerged discussions “3Rs”—Reduce, Reuse, Recycle”—which should be points consider when designing packaging.
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ژورنال
عنوان ژورنال: Foods
سال: 2021
ISSN: ['2304-8158']
DOI: https://doi.org/10.3390/foods10051035